In the dynamic world of Instagram, hashtags are your best friends. Especially in 2020, when everyone was looking to crack the code of virality. Today, we’ll chat about how to find those hot hashtags, the role of Instagram and TikTok combined, and which ones might transform your IG game, whether you’re aiming for fame or just trying to keep it 🔥.
How Do You Find Hot Hashtags?
Ever find yourself staring at your phone, wondering why your Insta posts aren’t blowing up while everyone else is hitting the jackpot? It all boils down to the right hashtags.
The Art of Instagram Sleuthing
Finding hot hashtags might feel like chasing shadows, but trust me, it’s all about observation and creativity. Here’s a trick I use: dive into Instagram’s search bar and begin typing different themes or keywords related to your content. Instagram will helpfully show you how many times a hashtag has been used. The more, the better – but beware, highly popular hashtags can also be competitive.
Stalking Influencers for Clues
Another avenue is to check out influencers in your niche. What tags are they using? Make a note and play around with these to cater to your specific audience. One time, I mimicked a set of hashtags from a travel influencer, and my travel post engagement skyrocketed! Keep testing what works for you.
Using Apps to Your Advantage
There are also tools and apps like Hashtagify and All Hashtag you can tap into. These apps not only suggest trending hashtags but can help pinpoint keyword opportunities you might have otherwise overlooked. My experience with Hashtagify opened my eyes to niche tags I hadn’t even considered.
Dirty Instagram Hashtags on TikTok
The collision of Instagram and TikTok has birthed some intriguing trends, particularly with those cheeky hashtags some might dub as “dirty.”
Cross-Platform Craze
On TikTok, creators often flaunt their finds on Instagram using #InstaTrends. With the two platforms feeding off each other, it’s interesting to see how trends migrate. If someone starts a challenge or trend on TikTok, it’s bound to show up on Instagram. These tags aren’t necessarily “dirty” in a grimy way, but they’re strategically cheeky to attract attention.
Strategic Risqué: A Winning Formula
Part of this is tapping into what I’d call ‘risqué marketing.’ It’s about pushing boundaries slightly without going overboard. Think of themes that play off humor or slight innuendo while remaining tasteful. I remember creating content for a campaign where we used tongue-in-cheek hashtags—it was scary, but so effective!
The Classic “Did-It-For-The-Gram”
Never underestimate the power of #DidItForTheGram. It’s cheeky, coy, and implies there’s more to the picture (pun intended!). It’s a surefire way to entice viewers and ramp up engagement.
Best Hashtags for Hot Girl Instagram
Now, if you’re posing as #ThatHotGirl or just want to elevate your feed, here’s how to choose those trending hashtags that amplify your vibe.
Making an Impact with Self-Love and Body-Positivity
Behind every powerful photo lies confidence. From #BodyPositive to #LoveYourself, these hashtags resonate deeply and foster a community vibe. I once tagged my photo with #ConfidenceIsKey, and surprisingly got so many DMs from people appreciating the caption more than the image itself.
Glam and Glitz: Where Fashion Meets Instagram
If your style exudes sophistication and glamour, hashtags like #FashionInspo, #StreetStyle, or #OOTD can do wonders. Pair these with trending fashion hashtags relevant to the current season. During one fall, I capitalized on #FallFashion and gained followers who loved autumnal fashion inspo.
When in Doubt, Include a Location Tag
Adding location-specific hashtags gives a local feel to your posts. Something like #NewYorkStyle or #CaliVibes places a geographical stamp on your style narrative. It’s this local touch that often made my posts relatable and real to viewers in those locales.
What Are the Hottest Hashtags on Instagram?
So, what truly counts as the “hottest”? Let’s chat about staple hashtags that won over Instagram feeds in 2020.
Classic But Gold: The Never-Old List
While hashtags like #Love, #InstaGood, and #PhotoOfTheDay still hold their ground, there’s also a shift towards more niche-specific tags. During 2020, a hashtag that blew up out of nowhere was #QuarantineLife, perfectly capturing the world’s situation.
Seasonal Waves and Their Peaks
Seasonal tags come and go like waves. #SummerVibes encapsulates sunny bliss, while #WinterWonderland captures snowy escapades. Riding these seasonal waves racked up my likes, ensuring that every season my page stayed relevant.
Hop Onto Challenges
Instagram loves a good challenge. Tags like #DanceChallenge or #10YearChallenge saw incredible activity in 2020. They’re an easy win for visibility, especially if you jump on early or bring something unique to the table.
Crafting Your Hashtag Strategy
Just stumbling onto popular hashtags won’t do. Crafting a thoughtful strategy is crucial.
Mixing the Right Ingredients
Consider mixing popular hashtags with niche-specific ones. It’s like seasoning a dish—too much of one thing can be overpowering, but a balanced mix yields an irresistible flavor. I’ve found that having a mix of current trends and evergreen hashtags works wonders in maintaining consistent engagement.
Timing is Key
The time to post matters just as much as the hashtags you use. If your audience is online, tagging at that moment maximizes interaction potential. There was a time I posted during the nighttime, which was contrary to my audience’s active times, and the post flopped. Time matters!
Consistency Always Wins
Make it a habit to use hashtags in every post. Over time, this builds a pattern and lets Instagram know what your content is about. Consistency has personally helped me build a recognizable presence in my niche.
Personal Anecdotes: Why I’ve Loved Instagram Hashtags
Hashtags have been my secret sauce on Instagram. Remember when #NoFilter took over everyone’s feed? I hopped onto that wave, sharing raw, unedited snaps and watched genuine interactions roll in.
There’s something magical about knowing your voice resonates across oceans. By crafting hashtag strategies personalized to my style and timing, I’ve formed connections with followers who share similar passions. Seeing familiar handles engage with my content over the years brings a warmth no number of likes or followers can match.
Instagram’s Algorithm: Friend or Foe?
There’s no denying the love-hate relationship with Instagram’s ever-evolving algorithm. But hashtags help tip the scales in our favor.
How Hashtags Play the Algorithm
Instagram’s algorithm prioritizes posts with high engagement rates. Hashtags channel your content into focused streams, leading to quicker and wider interaction. I recall using engagement-driven hashtags on one of my DIY posts, and within hours, it gained traction like never before.
The Balance of Reach and Precision
Striking the perfect balance between broad and specific can feel tricky, but it’s essential. Use precise hashtags for smaller but engaged audiences, along with broader ones for increased reach. This cocktail has kept my engagement metrics consistently strong.
2020’s Unique Influence on Hashtags
The global events of 2020 reshaped social media, giving rise to hashtags reflective of the times. From pandemic-era tags to global movements, the hashtags served as digital echoes of real-world conversations.
Social Movements Garnered Attention
In 2020, social movements found a voice on Instagram like never before. Hashtags like #BLM and #WeStandTogether became powerful symbols of solidarity. By partaking in these discussions, not only did my reach expand, but I also found authenticity in my message.
Resilience and Community
StayHome or #TogetherApart showed community resilience. Even amid lockdowns, Instagram unified voices across the globe. My use of these hashtags connected me deeply with friends and strangers, fostering community despite physical separation.
FAQs About Instagram Hashtags
What’s the maximum number of hashtags I can use?
Instagram allows up to 30 hashtags per post. However, prioritize quality over quantity for best engagement.
Should I use the same hashtags in every post?
Switching them up is smarter! Experiment to see which combinations bring the best results.
Do hashtags work on Instagram Stories?
Absolutely, they do! Use up to 10 hashtags per story to maximize visibility.
How frequently do I update my hashtag strategy?
It’s a good idea to review it every month or after major Instagram updates. Keep monitoring which tags are yielding results.
Remember, whether you’re a casual user or aspiring influencer, hashtags are a fantastic way to connect with a broader audience. Approach them with creativity and strategy to make your Instagram experience memorable and rewarding. Happy tagging!
